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Marketing agency · Canberra and Melbourne

A marketing agency that makes the content too.

Strategy, a monthly content shoot, social media, community management and paid ads from one team in Canberra and Melbourne.

$7,000

monthly retainers from

1

shoot day feeds a month of content

3 months

then month to month

100+ clients since 2019

Government, councils, brands and businesses

5.0

★★★★★

20 Google reviews

Get a quote

Takes 60 seconds

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✓ Our team replies within one business day

✓ No obligation

✓ On the federal Creative Services Panel

Trusted by 100+ government, brand and business teams

City of MelbourneDisneyNational Film and Sound ArchiveVicHealthSwinburne University of TechnologyThe University of MelbourneStem Cell Donors Australia

Google reviews

Rated 5.0 by the people we work with.

5.0

★★★★★

20 reviews on Google

★★★★★

"The team are talented, dedicated, skilled and are genuinely fantastic people. So good to work with, so flexible, so creative. Highly, highly recommended."

Steve Waugh

Google review

★★★★★

"Consistently going beyond expectations to deliver exceptional results that resonate with our audience."

Justin Vetsavong

Leaky Roof

★★★★★

"They're both professional and talented, providing guidance and support where needed for a really phenomenal end-product."

Daniel Clarke

Stem Cell Donors Australia

What is included

Marketing that shows up every month.

One team plans, shoots, posts and reports, so nothing gets lost in handovers. Higher tiers add more content and channels.

01

Marketing strategy

Goals, audience and competitors agreed up front, with the plan reviewed every quarter.

02

Monthly content shoot

One planned shoot day feeds the month, with concepts approved before we film.

03

Content calendar

A full month of video, graphics and captions for Meta and LinkedIn, scheduled and posted for you.

04

Community management

Comments, messages and reviews answered in your voice, with issues flagged to you fast.

05

Paid ads

Meta, Google and LinkedIn ads with fresh creative from every shoot, added per channel or bundled in.

06

Monthly reporting

One clear report and a catch up on what worked, then next month planned from the results.

What it costs
$7,000

Monthly retainers start at $7,000, with tiers at $10,000 and $14,000. Paid ads management is included in the $14,000 tier.

A three month start, then month to month. Extra content can be added at a set price, and a standalone marketing strategy starts from $15,000.

1
shoot day feeds a month of content
3
platforms managed for you
5.0
from 20 Google reviews
Case study
Content retainer: how one shoot day a month feeds Leaselab's full content calendar.
Read the case study →

Ready to talk marketing?

Tell us your goals. You get a written quote within two business days.

Get my quote →
How it works

First workshop to monthly results.

Strategy comes first. After that, each month runs on the same rhythm, and you approve everything before it goes live.

1
Strategy first

Workshops to agree goals, audience and channels, then a plan for the first three months.

You sign off the plan
2
Plan and shoot

Concepts and a content calendar for the month, then one shoot day captures it all.

You approve the concepts
3
Post and report

We edit, caption, schedule and post, then report on results and adjust the next month.

Numbers every month

FAQ

Before you ask.

Still not sure? Send your question with the quote form and our team will reply within one business day.

How much does a marketing retainer cost? +

Retainers start from $7,000 a month, with tiers at $10,000 and $14,000. The $14,000 tier includes paid ads management.

Is there a lock in? +

The first three months are a set term so the strategy has time to work. After that it runs month to month.

What does a month of content look like? +

It depends on the tier. A typical month is a set number of videos and graphics from one shoot day, plus captions, scheduling and community management.

Can we just get a marketing strategy? +

Yes. A standalone marketing strategy starts from $15,000 and includes two to three workshops and a market deep dive.

Can you work with our in house team? +

Yes. We often plan around what your team already does well and fill the gaps in production, posting or reporting.

Marketing retainers

From $7,000 a month

Reply within one business day

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Start a project

Got something to make?

Tell us what you need and our team will come back within one business day with scope, timing and a quote.

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Takes 60 seconds. We reply within one business day.

Step 1 of 3

Who are we talking to?

Takes 30 seconds. Helps us send the right person and examples.

Industry

Where is the work?

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Step 2 of 3

What do you need?

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Services

Is this a one-off or ongoing?

Ongoing work gets a dedicated team and monthly planning.

When do you need it?

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Step 3 of 3

Budget and details

So we scope to what is realistic, not a wish list.

Rough budget

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Let's book a scoping call

Thanks. Based on what you've told us, a producer and a strategist will be in touch within one business day to book a 20-minute scoping call, then send a quote within one business day of that call.

See our work while you wait

Thanks, our team is on it

We'll come back within one business day with scope, timing and a quote. If it's urgent, email info@shoelacecreative.com.

See our work

Here's where most projects start

Thanks. For smaller or early-stage projects we'll suggest a focused scope that gets the most from your budget, such as our half-day shoot and edit packages. We'll email you options within one business day, or email info@shoelacecreative.com if it's urgent.

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